Worldwide, the beverage market is huge overall, yet highly segmented. In
the soda segment alone, 84.5 litres (or 22.3 gallons) average per person
are consumed globally every year. The earth’s human population is about 6. billion.
Major beverage areas include alcohol, beer, canned water, coffee
and tea, juices, milk and dairy, nutraceuticals, sodas, spirits, dietary,
wine, in addition to overall health.
Underneath overall health, there’s a sub-segment– functional health
beverages. Included in this are products produced from mangosteen, acia berry, noni,
and pomegranate-regional fruits used for centuries by residents
underneath the guidance of the native doctors.
These fruits happen to be used internally and topically. Local experience and folklore
have generated claims of numerous, almost magical, healing forces of these
As these are fruits and can’t be patented, no enterprise would like to complete double
blind studies to understand when the effectiveness of those fruits is statistically significant and
exceeds the strength of synthetic drugs for the similar healing purpose.
Acia Berries, well considered by Oprah and Julian Whitaker, M.D., are
based in the Amazon . com Rainforests. Claims are created The acai berry is an excellent
energizer and kill cancer cells (a minimum of in laboratory testing).
Pomegranate is alleged to become a toxin scavenger, getting high Ascorbic Acid
content. This fruit has origins in Iran and Afghanistan, distributing towards the whole
Noni originates from the Off-shore Islands. One proponent described noni by doing this.
“Noni does not cure, it causes miracles.” Apparently, this means that noni has
a multiplicity of positive, astonishing uses.
Mangosteen originated from East Parts of asia. This fruit’s pericarp
has greater than 40 effective anti-oxidants named xanthones. This finding comes
from Asian college studies.